Good morning, welcome to AI Joe, the newsletter that’s more lovable than a room full of puppies.

Here’s what’s on today’s agenda 👇️ 

Main story

• Apple joins the AI arms race 🍎 🤖 

Other stories

• Tech firms agree to AI safeguards 📝 

• Google AI replacing reporters 🎙️ 

AI content of the week

• Satya Nadella uses Microsoft Inspire keynote to talk AI 🔑 🎵 

How you can use AI this week

• Create a detailed business analysis

Apple teases AppleGPT as it joins the AI Race 🏁 

Apple throws its hat in the ring as rumors swirl that they are quietly working on their own large language model.

This could be a GAME-CHANGER when you consider Apple’s dominance in the hardware space. iPhones, iPads and Macbooks are everywhere. If Apple can get this right, it could quickly become the most widely used large language model.

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According to reports, the large language model is nicknamed “Ajax” (short for Apple Jacks) internally. There is also a project focused on chat, similar to ChatGPT which is known as AppleGPT. This project is reportedly picking up steam as Apple adds more resources to make sure they aren’t falling behind.

Apple is known widely for taking existing products, like smartphones, and introducing better versions that take over the market. The iPod wasn’t the first MP3 player, but it was the best one, the iPhone wasn’t the first smartphone, but it was the best, the Macbook wasn’t the first laptop, but it was the best.

No doubt, even though AppleGPT wasn’t the first LLM, you can rest assured Apple will strive to make it the best.

Joe’s Takeaway: Apple entering the market gives it even more legitimacy. It also turns up the heat on the competition. Apple typically has the products with the best customer experience, the most beautiful interface, and the least friction for consumers. Bringing their own GPT to the market will take it from hundreds of millions of users to billions. Keep an eye out for more formal news about this one!

Read more about AppleGPT here.

Top AI firms agree to safeguards with the White House 🇺🇸 

Amazon, Google, Meta, Microsoft, Anthropic and OpenAI have agreed to voluntary safety checks on all new releases of their AI models. This represents by far the largest players in the space and is the first step toward regulating the technology.

Some might argue that the government isn’t sophisticated enough to effectively audit the technology. To this point, there has been no announcement of who will audit the technology and how they’ll keep these companies accountable.

The audits will focus on potential harms including, but not limited to:

• Biosecurity

• Cybersecurity

• Bias and discrimination

• Ability to self-replicate

The companies have also committed to watermarking AI images to distinguish them from real images.

Joe’s Takeaway: By agreeing to (and likely helping create) these rules, the companies involved are creating a framework for regulation. The more stringent the regulations get, the more expensive and difficult they become to comply with. This gives large firms that have a “head start” a way to prevent competition from entering the market. This regulatory capture in the name of fear is one of the most effective tactics these firms can use to solidify themselves as the “only games in town.”

Read more about the agreement for safeguards here.

Google launches AI journalist “Genesis” 📰 

According to an article from The New York Times, Google is pitching new technology to large media companies like The New York Times, The Washington Post and The Wall Street Journal.

The new technology, known internally as “Genesis” leverages AI to write news stories. Google pitched this technology as a way to help human writers save time and streamline processes. The news organizations however had mixed feelings.

Some executives were uncomfortable with the technology stating they felt Google took the work that goes into writing an accurate and compelling story for granted. Others felt that if the technology could reliably produce precise information, it could be a boon for journalist productivity.

Joe’s Takeaway: Journalism is an interesting area because it is such a vital part of the dissemination of information. If AI can’t be 100% accurate, allowing it into the journalism world is dangerous. With that said, it’s inevitable that eventually AI will be a part of a journalist’s process and as it becomes more effective, it will become more widely adopted. Journalists may shift their time away from writing and toward fact-checking and editing. Time will tell, but this is an area that is important to get right!

Read the New York Times article about the Genesis pitch here.

Satya Nadella uses keynote to talk AI 🔑 🎵 

Here are some of the key points from the keynote:

• AI will change the computer interface

• Natural language will be the new way we interact with computers

• A reasoning engine will make all your data more useful

• AI will grow GDP by approximately 10%

• Everything we do digitally will have an AI assistant to make humans more efficient

Demos:

• Demo of Bing Chat Enterprise

• Demo of Microsoft 365 Copilot

• Demo of AI Studio on Azure

Joe’s Takeaway: AI integration into digital products and ecosystems is happening quickly. As AI models access more data on local devices and start to recognize patterns in day-to-day workflows they will become much more useful. This platform shift will have a massive impact on work for all “knowledge workers” within the next 12-24 months.

How you can use AI this week

Analyze your new business idea 📈 

• Go to the VenturusAI website

• Click “Get Started”

• Create an account

• Enter some details about your business idea

• Click “Generate”

Here’s a video of the founder talking about how the platform works. 👇️